Hobbs Family Farms uses a state of the art process of air chilling where birds are chilled down over a period of four to six hours, they achieve a core temperature of 0 – 4c. In comparison the conventional industry uses a process of Spin chilling where the birds are dropped into a long tub of chlorinated iced slurry water, chilling down to core temperature in less than 5 minutes. Consequently as the birds cool down the absorb water and will have up to 9% weight gain in water. Hobbs Family Farms certified organic birds actually lose weight in the cooling process by 2% which enhances flavour and necessitates the need to cook the product slower. Chemicals are only used in the sterilisation and cleaning of our processing plant.